Pitch Deck
Welcome 1
Integrated Health & Social Care
Join my mission to foster safe, healthy, thriving communities that accelerate social and scientific progress towards a sustainable, peaceful, global civilization.
Problem 2
99% of Americans
...can't afford to get Therapeutic Bodywork at least once per week to tap its full benefits for physical and mental health Prevention and Intervention.93% of consumers
...agreed that massage can be beneficial for health and wellness.Yet only 21% of Americans
...had a massage in 2022, averaging only 2.59 visits each that year.Problem 3
Sexual Assault and Harassment pervades the Massage Industry.
"Historical associations between massage therapy and sex work result in the presence of harmful stereotypes that reinforce the sexualization of massage therapy. In addition, the private setting and partial or full nudity involved in massage therapy could be perceived as sexually inviting."According to the American Massage Council, sexual misconduct is the number one claim filed against massage therapists in the United States.74.8% of massage therapists surveyed experienced sexual harassment by clients, with 26.5% experiencing an incident on more than three occasions.
BuzzFeed reported in 2017 that more than 180 women had claimed sexual assaults at Massage Envy locations.Problem 4
The Massage Industry is a primary channel for prostitution and human trafficking.
"In every state in the United States, more than 9,000 suspected Illicit Massage Businesses (IMBs) purportedly exploit tens of thousands of women, profiting from their labor and commercial sex services. Well-documented cases bear out an appallingly common story of exploitation for the profit of others."Problem 5
Poverty disproportionately corellates with theft, violence, drug addiction, and social injustice.
Problem 6
Healthcare costs have increased from 5% of GDP in 1962 to 17% in 2022. The United States spends significantly more on healthcare compared to other nations but does not have better healthcare outcomes.
Problem 7
Rising healthcare spending is a key driver of America’s unsustainable national debt.
High healthcare costs make it harder to respond to public health crises like the COVID-19 pandemic. Health insurance premiums rise according to the total number of medical claims filed, thus unfairly impacts those who file fewer medical claims due to investing in their health and wellbeing.
Solution 8
ARC is a unique advanced Integrative Bodywork protocol developed over 29+ years working with 50,000+ clients, 5,000+ students, and 500+ allied health professionals.
ARC provides more benefits than Therapeutic Bodywork / Massage, Acupuncture, and Somatic Therapy by synergizing their disciplines into integrated sessions (sans needles).
ARC promotes functional neuroplastic and epigenetic adaptations to catalyze, support, and accelerate healing, recovery, and realizing one’s full health, personal, and life potential.Solution 9
ARC Training empowers friends and families to give each other better Therapeutic Bodywork than 99% of professionals at a fraction of what it would cost to see professionals. In only 1 hour, they can start practicing methods that combine the benefits of Therapeutic Bodywork, Acupressure, and Somatic Therapy to optimize physical and mental health, and reduce morbidities that cost our nation dearly.
Solution 10
In as little as 16 days, Training Partners have the opportunity to start earning $100/hr training our new students online as ARC Coaches and make $100,000/yr working only 4 hours/day. This affords them the money and time that we all need every day to do everything it takes to optimize our physical, mental, and social health, and consequently maximize our opportunities, productivity, and contribution to our economy and society.
A Rising Tide Lifts all Ships 11
(John F. Kennedy, OCT 1963)Our fast, easy income alternative to crime fosters safe, healthy, proud communities, and social justice that attract businesses, boosts local commerce, and raises property value. Healthy people file fewer medical claims and live longer, driving down health and life insurance premiums, and healthcare costs.A Rising Tide Lifts all Ships 12
(John F. Kennedy, OCT 1963)Savings on health and life insurance premiums will naturally redistribute throughout our economy.
Healthy people are more engaged in life and, when they make more money, they SPEND more money.
Boosting the economy fuels education, innovation, industry, and infrastructure to faster produce solutions to our common social and environmental problems, and improve everyone's quality of life.Market Validation 13
- 21% of Americans (69.9M) purchased an average of 2.59 massages in 2022.
- 93% of consumers agreed that massage can be beneficial for health and wellness.
- 92% of consumers agree that massage can be effective in reducing pain.
- 83% of consumers agree that massage therapy should be considered a form of health care.
- Household income positively correlates with likelihood of purchasing massage:
These statistics suggest that at least 93% of Americans (310M) would get massage as often as they could afford to.
Market Validation 14
62.4% of Americans (207.98M) earn less than $100,000/year.
49% of workers are generally unsatisfied with their job; but far less in many other respects. These statistics suggest that ~102M Americans would appeal to becoming an ARC Coach and/or Sales Rep, especially given our program's broad socioeconomic benefits for society at large.Business Model 15
It costs ~$9,360 per year ($180/week) for two people to get a weekly 90-minute basic massage at massage franchises. We charge only $1,999 for our ARC Training, which is split between Training Partners to cost less than $19.23/week. From this, we pay $1,000 to our Sales Reps, and $100/hr to our ARC Coaches, leaving $899 for administration costs per enrollment. For every 100 Five-Star Reviews students give our coaches, we increase their hourly rate by $10 until they max out at $400/hr, leaving $599 for administration costs per enrollment. Our max hourly rate requires a minimum of 3,000 appointments for each coach. At 20 appointments per week, this would take 150 weeks, or just under 3 years.Market Size 16
There are an estimated 340M American and Canadian households in the Middle-Income and above range who would take ARC Training. It would take 163,460 ARC Coaches to coach them 20 hours/week over 2 years.Revenue Projection 17
$679,660,000,000 can be generated from ARC Training enrollments. $126B of that will be paid to coaches + $340B in commissions for Sales Reps, leaving a minimum of $101.66B for administration and profits. Additionally, about 30% of our clients also purchase our Transformation Program, spending on average $23,976 over 90 days. This portends an additional revenue of $2.44T.Business Plan 18
We will leverage AI, and recruit a sales force of 9,703 closers to process 38,812 sales calls per hour, 12 hours a day, to reach 340M American and Canadian households in the next 2 years, while scaling operations globally. We will launch more programs, services, and products that responsibly and sustainably support Whole Health for individuals, families, and social good, and provide more healthy income opportunities for communities. We will use profits from this enterprise to support deployment of cutting-edge technologies to develop ultra-efficient cities that produce and recycle all their own resources to buffer against the risks of globalization.Adoption Strategy 19
Facebook Ads MNTN TV ad LinkedIn Marketing-Sales Reps Partnerships: AirBnB, Gyms, Medical Groups, Health Coaches ...Competition 20
NewSkillsAcademy.com Udemy.com USCareerInstitute.edu SkillShare.com Acupressure.comCompetitive Advantages 21
Live Video Coaching 29 years Integrative Healthcare Expertise Unique Methodology 100% Online training Job PlacementTeam 22
James Vaughn
Founding Executive DirectorJames completed 1,000 hours in Western & Eastern Bodywork, Somatic Therapies, and Chinese Medicine at the Acupressure Institute in Berkeley, CA, and began his professional practice in 1995. He later earned Associate degrees in Psychology, Social Science, and Liberal Studies, and a Certificate in Applied Biotechnology at Solano Community College In Fairfield, CA.
In January 2024, James conceived his revolutionary program for fostering safe, healthy, thriving communities that exponentially accelerate social and scientific progress towards a peaceful, sustainable, global civilization.
Learn more about his background HERE.Testimonials 23
"I was surprised how easy it was to learn." -John T, FL"I can't remember sleeping better." -Georgia R, NV"We feel more energized and connected than ever!" -Marna & Philip H, MD"We accomplished more in a few sessions together than years of therapy did." - Hank & Lucy B, WA"Life-changing!" Freddy O, CA"It's a crime that this isn't part of basic public education." - Sarah U, COFinancials 24
You can invest in us with peace of mind that you'll not only get a hefty ROI, but that you're fueling the future by supporting our program and mission. We're seeking $500,000 to hire additional staff, onboard automations, and launch marketing campaigns to enable us to scale up operations quickly so we can faster reach the critical mass that will snowball acceleration towards realizing our vision.